They Know Your Name.
Mass phishing uses a dragnet. Spear phishing uses a sniper rifle. Attackers research your employees on LinkedIn to craft hyper-personalized emails that bypass suspicion.
Personalized Context
Mentions your job title, recent projects, or colleagues.
High Success Rate
10x more effective than bulk phishing campaigns.
Zero Day Exploits
Often used to deliver never-before-seen malware.
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The Difference is Research
A regular phishing email says "Dear Customer."
A spear phishing email says "Hi [Name], can you review the [Project Name] budget we discussed in the Monday meeting?"
How Spear Phishing Works
OSINT (Open Source Intelligence)
Attackers scrape LinkedIn, Facebook, and corporate bios. They know who reports to whom, what conferences you attended, and what vendors you use.
The Setup
They register a look-alike domain (e.g., c0mpany.com instead of company.com) or hack a vendor's email account.
The Strike
The email arrives with perfect context. "Attached is the invoice for the [Vendor] renewal." It feels real, so you click.
Fight AI with AI
PhishFirewall uses AI to generate personalized spear phishing simulations for every user, inoculating them against the exact tactics attackers will use.
Stop Targeted Attacks